Royal Borough of Windsor and Maidenhead

A new way to deliver digital services using 'lite' CRM

Continuum CXM

Since launching the Jadu CXM platform, we have seen a significant shift in how Local Authorities see legacy CRM and how perceptions and strategies are shifting to a focus on the customer and citizen and their digital experience.

Local Authorities are starting to see that expensive and time consuming CRM deployments are not delivering savings and not fit for the modern, mobile age. 

Go Lite! Delivering digital through iteration

This change in focus has generated a need for solutions that focus on the 'user experience' and self-service rather than over-engineered and bloated processes that are complex to understand and change.

Many large CRM systems, which are costly to update, run and extend across new services, simply do not have the tools to provide a modern user expeience for the customer.

Redeveloping services

Last year, East Kent Services (EK Services) switched from CRM to using a digital platform in their first major phase to redeveloping digital services. This approach has been repeated inside other authorities who are now prioritising the user exerpeince and leveraging case management and digital tools to fuel customer service.

The Royal Borough of Windsor & Maidenhead Case Study

Download a PDF copy of The Royal Borough of Windsor & Maidenhead case study which goes into detail of how they implemented a streamlined, ‘real-time’ digital customer services platform.

An interview with Councillor Geoff Hill

An interview with Simon Fletcher

Case Management

Your own digital concierge, providing a seamless experience and effective digital customer self-service.

Jadu Continuum

Web Content Management

Keep your customers up to date, create and publish engaging web content securely and easily and on all devices.

eForms and Payments

Build secure and easy-to-use online forms, with flexible integrations and end-to-end transactions such as applications or payments.

Case Management

Your own digital concierge, providing a seamless experience and effective digital customer self-service.